In collaboration with Folk – a lovely conceptstore in Groningen – we designed a product that will help you grow something green. And with nature as our inspiration we used local clay – Groninger clay. This particular clay has a red color and is mixed with normal white clay. Every growup is handmade by Studio Joop and has an unique pattern and color.

The illustration on the packaging is made by local designer 

This product has originated from a collaboration with House of Design for their event Wonen in Groningen